Narrowcasting

A specific type of online meeting or presentation strategy that targets a well-defined and niche audience with specialized content. Unlike broadcasting, which aims to reach a broad and general audience, narrowcasting is tailored to a particular group of individuals who share specific interests, needs, or characteristics. This approach allows presenters and organizers to deliver content that is highly relevant and tailored to the unique requirements of the audience. Narrowcasting is commonly used in contexts such as industry-specific webinars, educational workshops, or exclusive online events where the goal is to provide in-depth and specialized information to a select group of participants.