Hook

An attention-grabbing opening or introduction used to engage participants right at the beginning of the gathering. It serves as a captivating and often memorable way to start the meeting, piquing participants’ interest and setting the tone for the discussion that follows. A well-crafted hook can take various forms, such as a thought-provoking question, a compelling story, a surprising fact, or a brief interactive activity. The primary purpose of a hook is to capture the audience’s attention, create a sense of anticipation, and ensure that participants are actively engaged from the outset. By using a hook effectively, meeting organizers can enhance participants’ receptivity and make the meeting more impactful and memorable.