Goals and Objectives

Goals and objectives in the context of meetings refer to the desired outcomes or purposes that participants aim to achieve during the gathering. Goals are broad, overarching intentions that define what the meeting is intended to accomplish, while objectives are specific, measurable, and time-bound targets that outline the steps necessary to reach those goals. Establishing clear goals and objectives is essential for meeting planning, as they provide focus and direction, guiding the development of agendas, discussions, and action plans. By aligning participants’ efforts with these goals and objectives, meetings become more purposeful and effective.